Friday, March 03, 2006

chicken noodle ganache

It shouldn't shock me to find out that one company is a subsidiary of a much larger company. Yet, I was surprised to learn today that the fancy, upscale Godiva Chocolatier, Inc. is actually owned by the plain old Campbell Soup Company of Camden, New Jersey. The information is easy to find on the Campbell's website, but impossible to find on the Godiva website. It's not as if the word Campbell was left off the Godiva site accidentally. Nor is it a recent development. A review on says that Campbell's bought the U.S. distribution rights to Godiva in 1966 and bought the company outright in 1972, long before the websites were designed. How did I discover this amazing revelation? It's posted on the employee bulletin board in the back room of the store.
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