flavor fave

As popular as "American Idol" is, I shouldn't have been so surprised to see the familiar logo filling an ice cream case at my local Wal-Mart. The punsters at Edy's / Dreyer's must have worked overtime to come up with five new flavor names: One Split Wonder, Mint Karaoke Cookie, Cookies 'n Dreamz, Cheesecake Diva and one that Vols fans will love, Most Orange-inal.



For the uninitiated, Edy's is the brand name they use in the East. It's known as Dreyer's out West. Kind of like Hellmann's mayonnaise, which is called Best Foods west of the Rockies.

My extensive research shows that Dreyer's did this last year too, with five different flavors that had names not quite as clever as this year's. Did you try Take the Cake, Choc 'n Roll Caramel, Hollywood Cheesecake, Soulful Sundae Cone or Triple Talent?

Season 6 Idol contestant Melinda Doolittle and another guy I barely remember host a website where you can vote for your favorite new slow-churned flavor. I wonder who was on the Edy's website last year? Melissa McGhee and Kevin Covais? How about Scott Savol?